U.S. Policy Focus

Together we can create a healthier nation

Harnessing the power of U.S. health and fitness facilities to create a culture of wellness and encourage Americans of all ages and physical conditions to make regular physical activity part of their healthy lifestyle.

Get off the sidelines.

Together we can make the healthy choice the easy choice by influencing policies that encourage physical activity and health club and studio use.

  • Legislation

    Promoting physical activity as a preferred solution to obesity, chronic disease, and rising healthcare costs. Working to remove financial barriers to health club and studio membership.

  • Partnerships

    Increasing our industry’s voice and reach by partnering with trusted organizations, including The President’s Council, American Cancer Society, NCPPA, and more.

  • Shaping Opinion

    Promoting our industry’s contributions to good physical and mental health, stress relief, productivity, and prosperity through research, interviews, and commentary.

  • Organizing for Action

    Engaging club and studio operators, industry professionals, and even fitness consumers to support policies that encourage physical activity and a strong business environment.

Policy Positions

The Health & Fitness Association is your advocate for industry leadership! We shape impactful positions for federal and state advocacy. Dive into our 2024 Policy Positions for a deeper insight into our unified voice and commitment to industry excellence.

2024 Policy Positions

PHIT: Get America Moving

The Personal Health Investment Today (PHIT) Act will allow Americans to use pre-tax dollars—flexible spending accounts (FSAs) and health savings accounts (HSAs)—to pay for health club and studio memberships, fitness equipment, exercise videos, and youth sports leagues.

Learn About PHIT

Fighting for America's Fitness Industry

Fitness facilities, their employees and their suppliers were among the businesses hardest hit hard by the coronavirus crisis. To ensure the industry is included in stimulus relief and has a voice for important conversations, the Health & Fitness Association tripled its federal lobbying presence.