Studio Membership

Healthier Business. Healthier Industry. Healthier World.

A membership designed specifically for studios, small gyms, and boutique fitness facilities and their staff.

A membership is the best value in the industry

Join a community of professionals dedicated to growing their businesses, improving the health & wellness of their customers, and impacting the future of the industry. Our vast collection of research, content, and educational opportunities will give you and your team the tools you need to thrive. Connect with industry thought leaders and influencers to learn, share ideas, and support global initiatives to uplift the industry.

Become a member today!

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Designed for Pilates, yoga, personal training and group exercise studios, boutique gyms, and similar facilities with a size of <7,000 square feet (650 square meters). Benefits can be accessed by every employee in your business.

$27 /month
Single Studio
$42 /month
2-3 Studios
$63 /month
4-5 Studios
$126 /month
6-10 Studios
Companies with 11+ studios please contact us.

*Additional discounts apply for international members.


Featured Studio Discounts & Benefits:

  • FREE On-Demand Webinars
  • FREE Consumer Insights
  • 10% H&F Research
  • 10% Education & Staff Training
  • 10% Toolkits & E-books
  • Portion of Dues Supports Advocacy
  • Alerts to Harmful Legislation
  • CBI Magazine
  • Weekly Updates
  • Save on Cleaning Supplies, Music Licensing & Other Expenses

Thousands of the World's Best

The Health & Fitness Association represents over 200,000 health clubs, gyms, and studios across the globe. Join over 7,500 members dedicated to making the world healthier through exercise.

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Best Value in the Industry


A membership connects you to the industry’s most robust collection of data, need-to-know information, and best practices so you can lead your business into the future with confidence. Elite educational opportunities, webinars, and the world's best Trade Show provide a path to connecting with industry thought leaders and influencers. Join thousands of the world’s best clubs and studios by becoming a member today.

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Research & Benchmarking

Our research publications are the most authoritative reports on KPIs, including revenue, retention, and member demographics.

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Discounts & Savings

Receive information and resources tailored to the needs of fitness studios, from best practices to research and benchmarking straight to your inbox.

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Access for Staff

Every member of your studio’s staff can access our webinars, e-books, toolkits, and other resources. These tools are designed to help your staff increase their knowledge and work smarter for your business.

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Studio Newsletter

Receive information and resources tailored to the needs of fitness studios, from best practices to research and benchmarking straight to your inbox.

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On-Demand Webinars

Whether you want to hone your fitness business knowledge or educate staff, our webinars are for you. An archive of 100+ on-demand webinars and new monthly webinars are available to members.

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Convention & Events

Our educational events provide an array of speakers on business and strategy, instructional sessions for management success, peer-to-peer networking opportunities, and spectacular trade shows.

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Industry Experts

Our diverse roster of expert staff is here for our members. We run offense to keep you informed and provide you with critical guidance on legal matters, research, and more.

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Driving Business Outcomes

The association is focused on driving business outcomes through work with private and public sector partners to fight for the industry and promote the industry’s mission of a healthier business, a healthier industry, and a healthier world. icon

Access exclusive tools to maximize the profitability and efficiency of your studio. Our digital library serves as the one-stop source for industry-specific best practices and insights covering everything to grow your business.

Get Connected

Keep up with the latest news, resources, and events on our social media channels.